• Aidah Abd Rahman

IP SMART 2018: CREATE a Resounding Success!

Iskandar Puteri’s premier tech event, IP SMART 2018: CREATE returned for another weekend of innovation and creativity, energising over 400 industry players and stakeholders in the Iskandar Malaysia region. Innovators, entrepreneurs, developers, designers and investors took part in a list of activities held from 17 to 19 August 2018 at Iskandar Space, in Medini, Iskandar Puteri.

StartUp Johor organised the three-day event which is the first of its kind in Johor. Since its inception in 2014, it has successfully built a robust startup and entrepreneurial ecosystem in the state.

Among the most participated programmes were the Junior Makers Programme (Ignite the Maker Spirit Through Making) hosted by Simpson Lee of Onemaker Medini, and an exclusive workshop, Creating Impact Driven Business which featured Jowynne Khor of E27 and Magic.

The first programme taught children between the age of 7 to 12 the values of the growth mindset, craftsmanship, open sharing and mutual respect in applied learning, in science, technology, engineering, arts and mathematics (STEAM). The second programme was held to coach budding women entrepreneurs on how to leverage the internet and technology to improve their business and create the necessary impact in their circle of influence. Of course, no women discussion will leave 'work-life-balance' subject unattended!

Other activities included Southern Tiger Dota 2 Grand Finals which offered a cool RM20,000 prize pool for the top 12 players, several masterclass workshops and networking sessions.

Iskandar Puteri’s first hackathon demanded participants to spend 30 gruelling hours from 18 to 19 August building and pitching their ideas to a panel of judges. A prize pool of RM20,000.00 was allocated for this hackathon, and teams brainstormed their best ideas to clinch the top spots. On the closing day, participants were asked to present their product development and prototype to the panel of judges.

Johor International Trade, Investment and Utility Committee Chairman, YB Jimmy Puah Wee Tse was present at the closing ceremony and was one of the judges at the hackathon finals.

“We (the government) cannot rely on the traditional and conventional ways to attract investment into the state. As this event is in line with the 3H - High Tech, High Value and Halal, it would be a huge waste for us not to explore it,” said Puah.

He added the hackathon would greatly benefit Johor that is blessed with the land, infrastructure and talent - ready to be developed.

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